Vice President of Sales

George Payne Jr

George Payne Jr. is our Vice President of Sales. He brings 12 years of health insurance sales experience to Noveta Health, spanning from multiple national carriers. In his role as VP of Sales, George leads with innovative designs of health care solutions to maintain Noveta Health’s excellent reputation.


He develops sales strategies to launch new business opportunities while creating plan designs to achieve Noveta Health standards. He navigates our sales team on enhancing market development to suit our client’s needs.


George’s responsibilities include customer service centers, strategic technology, marketing, and professional development. George continues to monitor the insurance market providing detailed sales forecasting, reviewing customer activity, anticipating consumer needs, and improving customer satisfaction which is the focus of Noveta Health’s mission. Outside of the office, George is an avid photographer, runner and enjoys spending time with his wife, two children, and their two bulldogs.